How Blended & Blessed reached over 40,000 stepfamilies with hope for the journey

Services provided

Challenge
Stepfamilies face a unique and often isolating journey. Blended & Blessed by FamilyLife recognized that couples in blended families needed more than generic marriage advice — they needed targeted, faith-based support that addressed the real complexities of stepfamily life. The challenge was reaching these families at scale, making the event accessible regardless of location or budget, and building a loyal community around a niche but deeply impactful cause.
Solution
Blended & Blessed created a multi-format annual event that meets families wherever they are — in person, at home, or at church. The event features some of today’s most trusted voices in blended family ministry, combining keynote sessions, breakouts, music, humor, and real Q&A to give couples practical tools and spiritual encouragement.
Multiple access options
Families can attend the live event in Oklahoma City for just $10 (lunch included), stream for free at home with a spouse or small group, or host a church livestream at no cost — removing financial and geographic barriers to participation.
World-class speakers
The 2026 lineup includes Ron & Nan Deal, Kathi Lipp, Davey & Kristi Blackburn, Gayla Grace, Cheryl Shumake, and more — all experts in faith, marriage, and blended family dynamics.
Full-day programming
A structured day of four sessions covers marriage mindset, parenting, forgiveness, and hope — giving couples and families a complete toolkit to take home.
Community & repeat engagement
With host tools, reviews, FAQs, and an active social presence across YouTube, Instagram, Facebook, X, and TikTok, Blended & Blessed has built a year-round community far beyond the single event day.
Results
Over 40,000 people have experienced Blended & Blessed across eight years. The event continues to grow, attracting new sites around the globe each year. By offering free livestream options and a deeply personal event experience, Blended & Blessed has become the premier annual gathering for blended families seeking hope, community, and practical guidance for the journey ahead.
